Privacy Policy | Sparkle

Sparkle.com Privacy Policy

This policy sets forth how Sparkle.com [Sparkle, The Site] handles information that we receive from you, directly and indirectly, including information collected by us through your use of The Site and its products and services. Personal information includes your name, mailing address, phone number, e-mail address, and any other information that is not otherwise publicly available. Third-party entities, including partner sites, that have a presence on The Site have their own policies, which are not under the control of The Site.

INFORMATION COLLECTION AND USE:
Sparkle.com collects personal information when you register on The Site, when you use The Site’s products or services, when you visit the Sparkle.com web pages or the web pages of our sister sites, or the web pages of certain Sparkle partners, when you sign up for the newsletter, when you enter promotions and giveaways and, unless otherwise stated, when you participate in a survey by us or our partners.

Sparkle may collect information about your transactions with us and with some of our business partners. If you choose to access, visit, and/or use any third party social networking service(s) that may be integrated with The Site, we may receive personally identifiable information and other information about you and your computer, mobile or other device that you have made available to those services, including information about your contacts on those services.

Our servers may also automatically collect information about you, your online behavior and your computer, mobile or other device. The information collected may include, without limitation, the browser type, operating system, device identifier, and geographic location of you and/or your computer, mobile or other device, as well as date/time stamp, IP address, and other clickstream data.

OTHER COMPANIES:
We may provide your information to carefully selected outside companies when we believe their products or services may be of interest to you. Non-personally identifiable information may be collected by third-party companies that advertise with us when you visit our web site.

HOW WE USE THE INFORMATION WE COLLECT:
Sparkle uses information for the following general purposes: to improve your experience when using our site or any of our services or that of our partners and sister sites, to help with navigation while you are on our site, to customize advertising and content, for general market research, when seeking compatible advertisers, sponsors, clients and customers, and to provide anonymous aggregated and non-aggregated reporting for internal and external clients and our financial and consumer data metrics divisions.

We use personally identifiable information you supply through the Site to provide you with the, products, services, and/or content you have requested. Sparkle may combine information that we have about you with information that we obtain from business partners and other companies to provide you with selected and customized advertisements, content, and services.

COOKIES AND BEACONS:
A “cookie” is a small data file stored by your web browser on your computer, which allows a web site to recognize a returning visitor’s computer (without specifically knowing who is using it). A “Beacon” or “Web Beacon” is typically a single data bit or one-pixel image that may be included on a web page, performing a function similar to a cookie. We use cookies to help with navigation on the site, to automate any log-in that may be needed to access the site, and to select content and features that you have requested or previously accessed. Our partners or advertisers typically use “third-party” cookies to develop and display advertisements of products and services they believe may be of interest to you, based on anonymous information about your visits to our web site.

The Site may place and/or store code or other types of information and/or devices (e.g., “cookies”) on your computer, mobile or other device (“Local Device Storage”). We may use Local Device Storage for any lawful business purpose, including improving usage and navigation on The Site, delivering content and features that you have requested, enhancing your general experience while using The Site, to control the display of ads, to track usage patterns, the movements of individual users, and your geographic location, to help diagnose problems with our servers, to gather broad demographic information, to analyze trends, to conduct research, to deliver editorial content, to record registration and personalization information, and to otherwise administer The Site.

If you disable cookies or do not want Local Device Storage, your computer, mobile or other device may include an option that allows you to not accept them. However, if you disable cookies or Local Device Storage, some portions of The Site may not function properly or be available to you..

CHILDREN:
This website is not intended for children under 13. We do not knowingly collect personally identifiable information from any children under 13.

AMENDMENTS TO THIS ONLINE PRIVACY STATEMENT:
This Online Privacy Statement is subject to change. In the event that we materially change the guidelines set forth in this Privacy Statement, we will notify you by sending you an e-mail at the last e-mail address that you provided us, and/or by prominently posting notice of the changes on this website.

Revised 11-25-2012

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